Learn more about Red Thred

About Us

President & Founder

Cheryl Davis

“I bring a unique 360-degree perspective to patient engagement strategy, enriched by a personal touch that comes from firsthand experience.”

30+ years global pharmaceutical experience (R&D, Medical, Regulatory, Government Affairs).
15+ years building global/EU/US advocacy functions.
Established long-lasting relationships with patient advocacy and professional organizations.
Founder of a non-profit organization and board member of non-profit organizations.
Mom, daughter, and patient impacted by disease.

Work with us

Patient Engagement Consultancy | RedThred Solutions

Chief Operating Officer

Beth McKasson

“Your mind expands when you give, your heart expands when you share, and your soul expands when you are charitable.”

29+ years as a dedicated and patient focused surgical nurse.
Worked alongside a world-renowned surgeon, gaining valuable insights into patient needs and how best to engage and empower them for better outcomes.
Passionate about patient advocacy and patient engagement work. Giving back to others is joy.
Believes in the importance of personalized care, communication, and collaboration between healthcare providers and patients.

Patient Engagement Expert

Mathieu Boudes

“Collaboration and results are my mantra to get our clients the best outcomes. I believe patients and pharma are not seated at two tables. Rather one round table together!”

Transitioned from biomedical scientist to patient representative.
10 years of experience in patient advocacy groups followed by 3 years in the biopharmaceutical sector.
Led a European cross-industry, multi-stakeholders, flagship project on patient engagement.
Established patient engagement expert with deep understanding of the existing tools and resources to foster your projects.

The best reference

Is a good word

"Cheryl hit the ground running for our biotech company, providing deep global industry experience coupled with her patient advocacy expertise.

Within the first few weeks, Cheryl became a respected partner across our medical affairs, communications, and commercial divisions in multiple countries. She drives projects forward as effectively as an internal employee, building meaningful, compliant partnerships with patient advocacy groups while navigating and guiding multiple internal stakeholders."

Kristin Olson

Senior Director of Patient Advocacy, Seattle Genetics

What we stand for

Our values

Build with heart and balance

Infuse passion and urgency into everything you do, while carefully weighing your options to make wise decisions.

Teamwork

Be serious, without taking yourself too seriously, and strive to put what’s right for the team first.

Trust

Be honest, open-minded, and listen actively. Foster radical candor and clarity as kindness.

Accountability

Show up fully, hold yourself accountable, and lead with your most authentic self.

Practice empathy to gain insight

Look from the perspective of customers and each other, to deepen your understanding of their experience.

Focus on impact and make it happen

Dream big, prioritize outcomes that matter the most, and own your commitments.