Learn more about Red Thred
About Us
President & Founder
Cheryl Davis
“I bring a unique 360-degree perspective to patient engagement strategy, enriched by a personal touch that comes from firsthand experience.”
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30+ years global pharmaceutical experience (R&D, Medical, Regulatory, Government Affairs).
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15+ years building global/EU/US advocacy functions.
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Established long-lasting relationships with patient advocacy and professional organizations.
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Founder of a non-profit organization and board member of non-profit organizations.
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Mom, daughter, and patient impacted by disease.
Chief Operating Officer
Beth McKasson
“Your mind expands when you give, your heart expands when you share, and your soul expands when you are charitable.”
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29+ years as a dedicated and patient focused surgical nurse.
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Worked alongside a world-renowned surgeon, gaining valuable insights into patient needs and how best to engage and empower them for better outcomes.
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Passionate about patient advocacy and patient engagement work. Giving back to others is joy.
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Believes in the importance of personalized care, communication, and collaboration between healthcare providers and patients.
Patient Engagement Expert
Mathieu Boudes
“Collaboration and results are my mantra to get our clients the best outcomes. I believe patients and pharma are not seated at two tables. Rather one round table together!”
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Transitioned from biomedical scientist to patient representative.
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10 years of experience in patient advocacy groups followed by 3 years in the biopharmaceutical sector.
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Led a European cross-industry, multi-stakeholders, flagship project on patient engagement.
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Established patient engagement expert with deep understanding of the existing tools and resources to foster your projects.